Phuket wins for first-time Thailand families: better beach quality (9/10 vs 8/10), more activities, Phi Phi/Railay day trips accessible, more accommodation options. Koh Samui wins for ease: airport ON island eliminates ferry stress, calmer Gulf of Thailand water, more laid-back vibe. Both cost $3,500-5,500 (family of 4, 7 days islands only). Choose Phuket for adventure/best beaches, Koh Samui for relaxation/simplicity.
Phuket is Thailand's largest island and most developed family destination. Located Andaman Sea (west coast), Phuket offers stunning beaches, day trip access to Phi Phi Islands/Railay/James Bond Island, abundant family resorts, and established tourism infrastructure. Best choice for families wanting variety and world-class beach access.
Booking: Book 2-3 days advance (not hotel booking desk — overpriced). Street tour operators 20-30% cheaper.
Railay Beach Day Trip — Stunning Limestone Cliffs
Cost: $30-60/person longtail boat tours
Duration: Half-day or full-day options
What you see: Railay Beach (10/10 most beautiful accessible Thailand beach), Phra Nang Cave, kayaking, rock climbing
Best for: All ages — calm shallow water perfect young kids, scenery stunning
Advantage: Closer than Phi Phi (30-min boat vs 2 hours), less crowded, equally beautiful
James Bond Island (Phang Nga Bay)
Cost: $40-80/person full-day tours
What you see: Iconic limestone karst from James Bond movie, sea kayaking through caves, floating Muslim village
Best for: Ages 8+ (long day, kayaking requires some ability)
Worth it?: Touristy but scenery spectacular. Good alternative if Phi Phi fully booked
"Phuket perfect base. Stayed Kata Beach 6 nights. Beach beautiful, kids swam/snorkeled daily. Phi Phi day trip BLEW OUR MINDS — most beautiful place ever. Railay Beach half-day also stunning. Having day trip options made Phuket way better value. Koh Samui wouldn't have same variety."
— Parent of 9 & 12-year-olds, California
Phuket Family Activities Beyond Beaches
Phuket Elephant Sanctuary: Ethical sanctuary (no riding). Feed, walk with, observe rescued elephants. $80-100/person. Half-day. Ages 6+. Book weeks advance.
Phuket Old Town: Colorful Sino-Portuguese architecture, street art, local markets, authentic Thai food. Free to explore. 2-3 hours. Good rainy-day activity.
Big Buddha: Massive 45-meter Buddha statue, panoramic island views. Free entry (donation welcome). 1 hour. All ages.
Snorkeling Tours: Coral Island, Racha Islands. $40-80/person. Full day. Ages 8+ (confident swimmers).
Phuket Logistics & Practical Info
Getting there: Phuket International Airport (HKT). 45-min taxi to Kata/Karon ($25-35). Book taxi inside airport (fixed price, avoid touts outside).
Getting around: Grab app works (though drivers sometimes cancel). Tuk-tuks $10-20 short trips (negotiate before). Songthaews (shared trucks) $1-2 set routes. Renting car $30-50/day (helpful if staying multiple beach areas).
Accommodation cost: 3-star family hotel $150-280/night. 4-star resort $250-450/night. Book 60+ days advance peak season (Nov-Feb).
Food cost: Beachfront restaurants $8-15/dish. Street food $3-6/dish. Family can eat $40-80/day depending on dining choices.
Best area to stay: Kata Beach #1 for families (beach quality + restaurants + resort options). Karon #2 (quieter). Nai Harn #3 (most beautiful but remote).
Phuket Pros & Cons
✓ Phuket Advantages:
Beach quality 9/10: Kata, Karon, Nai Harn among Thailand's best family beaches
Day trip access: Phi Phi, Railay, James Bond Island all accessible day trips. HUGE variety advantage.
Accommodation variety: 100+ family resort options. Every budget level covered.
Established infrastructure: Decades of family tourism. Everything works smoothly.
Restaurant abundance: Hundreds of beachfront restaurants. International food if kids picky.
❌ Phuket Disadvantages:
More developed/commercial: Feels busier, more touristy than Koh Samui's laid-back vibe
Traffic can be bad: Main roads congested peak season. 30-min drives can take hour.
Patong area: Main tourist area (Patong Beach) is party central — families should avoid, stay Kata/Karon instead
Touts/vendors: More beach vendors, tuk-tuk touts than Koh Samui. Requires saying "no thank you" frequently
Koh Samui: The Laid-Back Alternative
Koh Samui is Thailand's second-largest island, located Gulf of Thailand (east coast). Famous for palm-fringed beaches, luxury resorts, and significantly more relaxed vibe than Phuket. Biggest advantage: airport ON island eliminates ferry stress. Best choice for families prioritizing ease and relaxation over maximum activities.
Koh Samui Beach Quality: 8/10 EXCELLENT
Top Koh Samui Family Beaches (Ranked)
1. Chaweng Beach — Most Developed, Best Infrastructure
Rating: 8/10 — Long white-sand beach, calm water, tons of amenities
Why families love: 7km long beach (plenty of space), calm Gulf water perfect for young kids, beachfront restaurants everywhere, family resorts abundant
Best for: Ages 3-12 — very safe shallow water, lifeguards, easy amenities
Trade-off: Most touristy area Koh Samui. Can feel busy (though nothing like Phuket's Patong).
Accommodation: $180-450/night (Centara Grand Beach Resort, Amari Koh Samui, Ark Bar Beach Resort)
2. Lamai Beach — Quieter, More Authentic
Rating: 8/10 — Beautiful beach, less developed, good value
Why families love: Quieter than Chaweng, still has restaurants/amenities, more "real Thailand" feel, slightly cheaper accommodation
Best for: Ages 5-14 — families wanting beach relaxation without constant activity
Worth it?: Beautiful BUT not same iconic scenery as Phuket's Phi Phi. Good not great.
Koh Tao/Koh Nang Yuan Snorkeling Trip
Cost: $40-80/person
What you see: Better snorkeling than Koh Samui itself. Coral, tropical fish, clear water
Duration: Full day. 1.5-hour ferry each way
Best for: Ages 8+ who love snorkeling
Koh Samui's Day Trip Reality: Options exist BUT nowhere near Phuket's Phi Phi/Railay caliber. Koh Samui better for families prioritizing beach relaxation over daily activities.
Koh Samui Family Activities
Big Buddha: 12-meter golden Buddha. Free entry. 30-min visit. All ages.
Fisherman's Village Walking Street: Friday nights. Food, shopping, entertainment. Free. 2-3 hours. All ages.
Samui Aquarium & Tiger Zoo: Small but kids enjoy. $10/adult, $5/kids. 1-2 hours. Ages 3-10.
Thai Cooking Class: Several options. $50-80/person. Half-day. Ages 8+.
Koh Samui Logistics & Practical Info
Getting there: Koh Samui Airport (USM) ON island. Direct flights Bangkok (1 hour, $100-180/person). THIS IS HUGE ADVANTAGE — no ferry with luggage/tired kids.
Getting around: Songthaews (trucks) $1-2/person set routes. Grab app works. Taxis $15-30 cross-island. Renting car $30-50/day (helpful if exploring multiple beaches).
Accommodation cost: 3-star hotel $150-280/night. 4-star resort $250-500/night. Luxury resorts $500-1,500/night (Koh Samui known for high-end resorts).
Food cost: Similar to Phuket. Beachfront $10-18/dish. Street food $3-6. Family $40-80/day.
Best area to stay: Chaweng (most amenities, best beach infrastructure), Lamai (quieter, good value), Bophut (cultural charm, Friday market).
Koh Samui Pros & Cons
✓ Koh Samui Advantages:
Airport ON island: HUGE convenience. No ferry stress with luggage/tired kids. Fly direct Bangkok-Koh Samui 1 hour.
Calmer Gulf water: Generally calmer, clearer than Andaman Sea. Better for very young kids (ages 3-6).
More laid-back vibe: Feels less touristy/commercial than Phuket. More relaxed island atmosphere.
Luxury resort options: Known for high-end family resorts. Four Seasons, Conrad, Banyan Tree — splurge-worthy.
Easier traffic: Less congested than Phuket. Getting around simpler.
❌ Koh Samui Disadvantages:
Limited day trips: No equivalent to Phi Phi/Railay. Ang Thong nice but not iconic. Less variety.
Beach quality 8/10 vs Phuket 9/10: Beaches excellent but not QUITE as stunning as Phuket's best (Kata, Railay access)
Fewer activities: Overall less to DO beyond beaches compared to Phuket's variety
"Koh Samui perfect for our family's needs. Having airport on island was GAME-CHANGER — no ferry nightmare with 2 kids under 8. Chaweng Beach calm water, shallow for ages. Kids built sandcastles for hours. Fisherman's Village Friday market fun. Felt more relaxed than friends' Phuket trip. Less to do but we wanted beach relaxation anyway."
— Parent of 5 & 7-year-olds, Texas
Cost Comparison: Phuket vs Koh Samui
Costs nearly identical. Koh Samui slightly higher due to pricier flights, but accommodation/food/activities similar.
Expense Category
Phuket (7 Days)
Koh Samui (7 Days)
Difference
Flights Bangkok-Island
$320-480 (family of 4)
$400-720
Phuket saves $80-240
Hotels (6 nights mid-range)
$1,080-1,680
$1,080-1,680
Similar
Food (7 days)
$700-1,120
$700-1,120
Similar
Transportation (taxis/Grab)
$200-350
$180-320
Similar
Activities/Day Trips
$640-1,280
$480-960
Phuket more (but better options)
Miscellaneous
$200-350
$200-350
Similar
TOTAL (7 Days Islands)
$3,140-5,260
$3,040-5,150
Nearly Identical
Verdict: Cost difference negligible. Choose based on priorities (Phuket beaches/activities vs Koh Samui ease/relaxation), NOT cost.
The Verdict: Which Island for YOUR Family?
✓ Choose PHUKET If:
First Thailand trip: Phuket = established choice, can't go wrong
Want BEST beaches: Kata, Railay access, Phi Phi day trips = 9/10 beach quality
Active family: Lots of day trips, activities, variety important
Kids ages 8+: Can appreciate and handle Phi Phi boat trips, snorkeling, activities
Want accommodation variety: 100+ resort options every budget level
✓ Choose KOH SAMUI If:
Traveling with young kids (under 8): Airport on island eliminates ferry stress HUGE advantage
Prioritize relaxation: Want peaceful beach time, not packed activity schedule
Calmer water preference: Gulf of Thailand generally calmer than Andaman Sea
Want laid-back vibe: Less touristy feel, more relaxed island atmosphere
Considering luxury splurge: Koh Samui known for spectacular high-end resorts (Four Seasons, Conrad)
Simpler logistics: Easier to navigate, less traffic, more straightforward
💡 Can't Decide? Do BOTH!
Many families split 10-14 day island time: 5-7 days Phuket (Phi Phi trips, Railay, activities) then 3-5 days Koh Samui (relaxation, different vibe). Ferry Phuket-Koh Samui 5 hours $40-60/person OR fly 1 hour $80-150/person. Gives best of both worlds!
Frequently Asked Questions
Is Phuket or Koh Samui better for families?
Phuket better for first-timers and active families — better beach quality (9/10 vs 8/10), day trip access to Phi Phi/Railay (iconic Thailand), more activities/variety. Koh Samui better for young kids (under 8) and relaxation-focused families — airport ON island eliminates ferry stress, calmer water, more laid-back vibe. Cost similar ($3,500-5,500 for 7 days). Choose Phuket for adventure/best beaches, Koh Samui for ease/simplicity. Both excellent choices.
Which has better beaches - Phuket or Koh Samui?
Phuket wins beach quality 9/10 vs Koh Samui 8/10. Phuket's Kata, Karon, Nai Harn + day trip access to Railay (10/10) and Phi Phi (9/10) = better overall beach experience. Koh Samui's Chaweng and Lamai are excellent (8/10) but not QUITE as stunning as Phuket's best. HOWEVER, Koh Samui's Gulf water generally calmer/clearer than Phuket's Andaman Sea — better for very young kids (ages 3-6). For families prioritizing BEST beaches, choose Phuket.
Is Koh Samui easier to get to than Phuket?
YES — Koh Samui MUCH easier with kids. Airport ON island vs Phuket requires flight + 45-min taxi. Koh Samui: Bangkok flight 1 hour → land on island → taxi 15-30 min to hotel. Phuket: Bangkok flight 1.5 hours → land airport → 45-min taxi through traffic to beach areas. For families with young kids (under 8) or lots of luggage, Koh Samui's convenience is HUGE advantage. No ferry stress, simpler arrival, less travel exhaustion.
How much does Phuket vs Koh Samui cost?
Nearly identical — both $3,500-5,500 (family of 4, 7 days island stay). Koh Samui flights $80-240 MORE than Phuket (airport monopoly pricing), but accommodation, food, activities similar cost. Don't choose based on price difference — choose based on priorities. Phuket slightly cheaper overall due to flight pricing, but difference $100-200 total trip (negligible). Budget travelers can do either $3,000-3,500 with guesthouses and street food.
Can you visit both Phuket and Koh Samui in one trip?
YES — many families do both! Ferry 5 hours $40-60/person OR fly 1 hour $80-150/person. Common itinerary: 5-7 days Phuket (Phi Phi trips, Railay, activities) then 3-5 days Koh Samui (relaxation, different vibe). Gives best of both worlds. Minimum 10 days total needed (shorter feels rushed). 12-14 days ideal for leisurely split. Ferry overnight option exists (saves hotel night, kids sleep through). Flight easier with young kids (luggage, tired children). Worth doing both if 12+ days available.
Final Recommendation: Both Phuket and Koh Samui deliver exceptional Thailand family experiences. Phuket wins beach quality (9/10) and activity variety (Phi Phi day trips game-changer). Koh Samui wins ease (airport on island huge advantage young kids) and relaxed vibe. Cost nearly identical ($3,500-5,500). Choose Phuket for adventure/best beaches, Koh Samui for simplicity/relaxation. Can't go wrong either choice!
📊 Data Sources & Methodology
This comparison is compiled from verified sources: